Wednesday, July 9, 2008

Superdistribution at work!

If you'd like to see what I've been working on these past few months, feel free to go to: http://www.digitalcontainers.com/demo_u2.htm and try it out.

The concept is simple: A better way to distribute valuable content across the net. Simply put your movie, tv show, music, game, etc into a Digital Container, and then let it move peer to peer across the Internet. The content owner keeps control, gets revenue from either ads or purchase, and provides the end user with a richer experience, while leveraging the true peer to peer nature of the Internet (as opposed to "Peer to YOUTUBE to Peer" or "Peer to MYSPACE to Peer").

Go ahead and try it. We put Bono in the box (and yes, we got the rights), so you can grab it, play with it, send it on to friends, put in into BitTorrent, share it on your blog or social network (perhaps FB?). We've even made it easy by allowing a test credit card number to work (it's listed on the site).

Please let me know what you think of the experience. It comes down as an .exe file today, but the production version will live as an Adobe Air (.swf) file.

Take Bono home with you. Play with him. Share him with your friends! It's SuperDistribution, with metrics and revnue. It's Content Empowered -- Content Unleashed!

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